Posts Tagged ‘Perry Marshall’
Perry Marshall – 2010 Definitive Guide to Google AdWords
Perry Marshall’s 2010 Definitive Guide to Google AdWords has just been released.
You’ve probably heard of the “Definitive Guide to Google AdWords” before. It’s a very popular guide, and many have used it before to learn how to master Google AdWords.
Perry Marshall knows a lot about AdWords, and has more than enough knowledge to write the book. I read a previous version, and really learned a lot…and this was at a point where I thought I already knew a decent amount about AdWords already. You’d be surprised how much information he can pack into this guide, and even if you know about Google AdWords already, you’ll still learn something.
If you’re someone who wants to use Google AdWords, or even someone who already does, the 2010 Definitive Guide to Google AdWords is a must-read. Even if you’ve read a previous version, you’ll want to read this one as well.
What types of things will you learn in this guide?
You’ll learn:
- A method that can increase your sales after the first click by 30% to 60% more, almost instantly.
- How to consistently be the ONLY ad that appears on thousands of obscure, unpredictable searches.
- The #1 AdWords improvement technique of all.
- 4 levels at which Google ads are written – and how you can use all four at the same time.
- The best affiliate marketing ads of all time.
- …and a lot more
Of course, this is all on top of learning the basics of Google AdWords, how to write ads, how to get the lowest prices possible per click, etc.
If you’ve read a previous version, and aren’t sure if there are enough changes from the previous version to want to read this one as well, you’ll be happy to know that a LOT has changed in the book. First off, a lot has changed in the market, as well as in Google itself, so a lot had to change in the book as well. Here are just some of the differences:
- Over a dozen brand new chapters covering things like the Content Network, Analytics, Quality Score, and the new interface
- Over 43 totally new screen shots
- Over 15 hours of brand new audio files (supplementary content included with purchase)
- Video presentations on targeted AdWords sections (supplementary content included with purchase)
- PDF documents and reports never released to the general public before – in other words, stuff from Perry’s private AdWords Vault.
- Niche specific modules that elaborate on how you can specifically use AdWords to profit in your industry. (Think modules for affiliates, info marketers, etc… )
- A brand-new “Beginner’s Guide to eCommerce” that takes Definitive Guide owners from zero to building a website, picking a niche, and launching and AdWords campaign profitably.
- And, of course, Perry and Bryan take you deep inside the AdWords machine, crack the code and reveal how to attract millions of potential buyers in a matter of minutes at the lowest cost possible. With all new tactics and insights, they’ve completely cracked the code anew.
Perry is also including 6 new modules as well, and depending on which version you choose, you’ll get some or all of them:
- “Affiliate Marketing” module with Amit Mehta
- “Content Network” module with Shelley Ellis
- “Just Getting Started Online” module with Kevin Thompson
- “Information Marketing” module with Ken McCarthy
- “Marketing in the UK” module with Chris Cardell
- “Copywriting” module with Michel Fortin
If you’re someone who uses Google AdWords, or someone who wants to learn to use it, I would seriously consider picking this guide up. Instead of being behind the game, and trying to catch up to others who are beating you with lower prices for clicks, you’ll be ahead of the game.
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